Awards you can only win with evidence
2027
State of the Firm is two things, launching in 2027. An annual report on how accounting and bookkeeping firms are actually doing, built from what firms tell us. And a set of awards judged on one thing only: measured results.
An award that rewards the best-written entry, or charges to enter, tells you little about which firms are actually good. These won’t work that way. Below is how they will. Register your interest and we’ll tell you when the criteria are published and entries open.
How the awards will be judged
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Rule 1
Judged on measured results
A firm wins by showing what changed and how it was measured: a before and an after, over a stated period, from its own records. Not by the quality of the pitch, the size of the firm, or who it knows.
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Rule 2
Criteria published first
Every category’s criteria, and the evidence that counts towards them, are published before entries open. Nothing is decided in a room after the fact.
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Rule 3
No entry fees
Entering costs nothing. There is no fee to enter and no fee to be shortlisted.
The report
The report will draw on what firms share with The Firm through the year, including the Fee Index, and on the questions readers send to Ask The Firm. It will follow the Fee Index’s rule: no figure is published for a group too small to keep a single firm anonymous.
Categories, judges and the full criteria will be published before entries open. Until then, nothing on this page is a category or a shortlist.