AI scams and deepfakes: protect your firm and your clients
AI can now make a voice, a face or an email look exactly like someone you know. Accounting firms are targets because you move money and hold data. A few habits stop most of it.
For beginners · Checked 11 November 2026 · Not advice
In plain English
Scammers use AI to copy a client’s voice from a short clip, put a fake face on a video call, or write an email in a colleague’s exact style. In 2024 a finance worker in Hong Kong paid out millions after a video call where the other “colleagues” were deepfakes.
One rule beats most of it: never change bank details or move money on a single message, however real it sounds. Check through a second channel you already trust.
What can go wrong
- Cloned voice notes A voice message that sounds exactly like a client, asking to change payroll or bank details.
- Deepfake video calls A call where a familiar face asks for an urgent payment or a password.
- Perfect fake emails No spelling mistakes any more: an email in your client’s style, from an address that’s one letter off.
- Fake IT support A friendly call from “IT” asking for a password or a code from your phone.
- Fake ATO and myGov messages Official-looking texts and emails with links to fake log-in pages.
For beginners
Six habits that stop most AI scams
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Step 1: Agree a safe phrase
A word or phrase the team, and key clients, use to confirm it’s really them on a call or voice note.
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Step 2: Call back on a number you already have
Every change to bank or payment details gets a call to the number on file, never the one in the message.
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Step 3: Two people for money changes
One person requests, another approves. A scammer has to fool both.
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Step 4: Treat urgency as a warning
Pressure to act now, keep it quiet or skip the usual check is the scam’s favourite trick.
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Step 5: Never give a code or password on a call
No real IT provider, bank or ATO officer needs your password or the code sent to your phone.
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Step 6: Tell your clients the rule
Let clients know you’ll never ask them to change bank details by email or voice note. Copy the notice below.
Check it every time
Before you act on a request to move money or change details
Run through these, however real it looks.
- Did it come through one channel only, such as an email, a voice note or a text?
- Have you called back on the number already on file?
- Did they use the safe phrase?
- Has a second person approved it?
- Is there pressure to rush or keep it quiet?
Copy and use
A notice for your clients
Add it to your email signature, invoices or next newsletter.
Protecting you from scams: [Firm name] will never ask you to change bank details, pay a different account or share a password by email, text or voice message alone. If you receive a request like that from us, please call us on [phone number on our website] before you do anything.
A rule for your team
Put it in your procedures and walk the team through it.
Payment and bank detail changes: we never act on a single message. Every change to a client's, supplier's or employee's bank or payment details is confirmed by calling the number already on file, and approved by a second person. If the caller doesn't know our safe phrase, we stop and check.
If you think you’ve been scammed
- Call your bank straight away to try to stop or recall the payment.
- Report it to ReportCyber at cyber.gov.au, and to Scamwatch.
- Change any passwords that may have been shared, and check multi-factor authentication is on.
- Tell any clients who may be affected, and assess whether it’s a notifiable data breach.
- Write down what happened and when, and tell your insurer.
Use these next
- AI incident 72-hour plan → Who does what in the first hour, day and three days.
- Client data and AI → Keep client details safe when you use AI yourself.
- Summit notes: Is it safe? → Billie Mcloughlin on deepfakes, voice notes and the safe phrase.
- The tech directory → Find cyber security providers for accounting firms.